Survey finds people are considering leaving the Victorian music industry

a new study examines Challenges to the Victorian Music Industry

CONTENT COURTESY VICTORIAN MUSIC DEVELOPMENT OFFICE

A new study looked at how the pandemic has impacted the Victorian music sector. It found that 58 per cent of respondents are considering leaving the industry. 

The Victorian Music Development Office and the Victorian Office for Women commissioned RMIT University to complete the study ‘Understanding Challenges to the Victorian Music Industry During COVID-19’. VMDO general manager Katie Stewart explained the research found one crucial consequence created by the pandemic will be the likely significant loss of talent from the Victorian music sector.

“Throughout the pandemic, many music workers found themselves doing unpaid work and also found it difficult to stay connected to industry peers,” Katie said.

Other insights from the study found that:

  • 80 per cent of respondents said their involvement in the industry would be different post-COVID-19.
  • 74 per cent of respondents said their income had decreased.
  • 57 per cent of respondents were worried about paying for basics like rent and food.
  • 44 per cent of respondents lost all their music-related work during the pandemic (those in full-time employment dropped from 34 per cent to 7 per cent).

Dr Catherine Strong from RMIT University explained: “The survey also highlights that the pandemic has exacerbated and continued some already existing problems within the Victorian music industry, including income security, discrimination and elitism as well as issues linked to location and demographics.”

“However, the consequences of the pandemic also enhanced some positive aspects for the sector, including greater community-mindedness, innovation, creativity and a commitment to music-making.”

Survey respondents were also asked what they would like to see changed as the industry recovers and reopens. Some key themes included:

  • Improved working conditions – better pay and hours, improved access to benefits and more job security;
  • Changing the culture of the industry – increasing inclusion and addressing discrimination (sexual, gendered and racial) as well as shifting the focus to shared values rather than profits;
  • Maintaining external industry support – government grants and programs as well increased funding the VMDO and Music Victoria; and 
  • Continued recognition for the sector – highlighting the outstanding skills and an industry that demonstrates economic and social benefits.

Throughout the pandemic, the Victorian Government has provided close to $25 million in dedicated support to the Victorian music industry. This has included funding to support artists and acts, music industry workers and organisations, events and live music venues. 

The deadline for the next round of the Music Works grants is extended to 22 February 2021.

The reports of the survey are available online.